Journal of Digital Business and International Marketing

Current Issue

Modeling the Dynamics of International Business Law and Cross-Border M&A Outcomes

Mwamba Mwila and Li Wei
Doi: 10.64026/JDBIM/2026012
Pages: 115-127

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Published On: 05 April 2026

Geo-Referenced Customer Segmentation Using K-Means and SOM for Spatially Informed Marketing Decisions

Walid Assaf and Zhu Ying
Doi: 10.64026/JDBIM/2026011
Pages: 105-114

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Published On: 05 April 2026

A Cross Sectional Study of Mobile First Digital Engagement, Advertising Impact, and Consumer Decision Making

Deng Kai and Michael Davis
Doi: 10.64026/JDBIM/2026010
Pages: 095-104

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Published On: 05 April 2026

A Multi-Layer Analysis of AI Integration in Digital Marketing Strategy

Mekdes Solomon and Wu Jing
Doi: 10.64026/JDBIM/2026009
Pages: 084-094

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Published On: 05 April 2026

Understanding User Satisfaction with E-Commerce Chatbots in Vietnam

Tran Van Phuc
Doi: 10.64026/JDBIM/2026008
Pages: 072-083

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Published On: 05 April 2026

A Multilevel Cross-Regional Analysis of Gendered Digital Inequality in Underserved Contexts

Anandakumar Haldorai and Lin Xiu
Doi: 10.64026/JDBIM/2026007
Pages: 060-071

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Published On: 05 April 2026